Turn Your Truck Fleet in to a Call to Action
Advertising Vehicle
You are already spending huge advertising dollars — why not use your own truck fleets as your own advertising medium?
Your truck fleet is one of your greatest untapped assets to promote your business. Your trucks may have nothing on them, your logo on them, or they may have a branding wrap. Why not use your truck fleet to reach out to your target customers with your own Call to Action advertisement?
Every day your truck fleet is passing thousands upon thousands of potential customers. In major cities, each truck can pass over 1 Million potential customers each month. Smaller cities can reach over 500,000 potential customers.
Let us show you how RPMB Marketing can assist you in reaching thousands of new potential customers using your current trucking assets.
Nothing will get the attention of a consumer quite as effectively as an advertisement that’s as big as a truck.
%
of people believe that mobile ads are more effective than any other form of outdoor advertising
Don’t just promote your brand, call your target market to action
Opportunities and Options
- Frame systems are adaptable and easy to use
- Change banners as often as you like—swap out your main banner to call to action ads
- Banners can be stored or reused
- RPMB can change out banners for you
- Use your Co-op Dollars
How Can You Call Customers to Action?
- Clearout Sales
- Christmas in July
- Sidewalk Sales
- Monthly Promotions
- Black Friday
- Spring Savings
- Short Term Promos
Nothing sells better than an ad the size of a truck
RPMB Stats & Facts • Frame Systems
Canadian commuters spend an average of 12 hours a week in their vehicle, and the average truck, driven 24,000 kilometres a year, will pass by 9 million vehicles. Truck ads produce between 500,000 and 1,500,000 impressions monthly. Needless to say, this is an excellent opportunity for advertisers to leverage a captive audience that pays attention to what they see on the trucks that pass them daily.
- Mobile Billboards offer tremendous reach and demographic diversity.
- Mobile billboards — a new medium that will deliver in new and established markets.
- Affordable and effective, mobile billboards offer maximum reach at minimal cost.
%
of people – of all income levels, ages, genders and backgrounds – are reached by truck ad marketing
%
of in-car audiences indicated that they noticed truck side ads
%
of people thought that truck ads create a positive image
%
of people said they view and read graphics on a truck
%
of people indicated that truck ads caused them to visit a store within one week
%
of people recall seeing an ad on a truck
%
of mobile ad viewers indicate they base buying decisions on the ads they see on trucks
The Choice of Two Frame Systems
Both our frame systems, when installed correctly, will last the lifetime of the truck trailer; travelling without fail up and down Canadian highways without drag that would lead to additional fuel costs.
System One: A lightweight, durable metal material, attractive and riveted to the trailer for strength and optimum aerodynamics. Anodized aluminum ensures the frame’s long-term beauty.
System Two: An ultra-lightweight polymer material, rivet, belt- and rust-free, installed with an industrial-grade adhesive that is ultra-strong and drag-free.
System One
• Lightweight
• Durable Metal
• Attractive
• Aerodynamic
• Anodized Aluminum
• Drag Free
• Rivet Attached
System Two
- Lightweight
- Polymer
- Rust Free
- Ultra Strong
- Drag Free
- Attached with Industrial Strength Adhesive